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    Textbook/Educational Curriculum
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    Marketing Analytics
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    Marketing Analytics

    $18.00

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    Marketing Analytics

    Marketing Analytics

    By: Rajkumar Venkatesan

    1 copy available

    by: Rajkumar Venkatesan, Paul W. Farris, Ronald T. Wilcox

    Marketing Analytics

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    Seller Description

    Dust jacket has creasing in corners. See photos for visuals.

    Overview

    Publisher Description

    "A textbook on marketing analytics, this book provides practical predictive models in marketing. It strives to strike a balance between highly sophisticated models and managerial relevance. Through th...

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    Product Details

    Category - Textbook/Educational Curriculum / College & Above

    Format - Hardcover

    Condition - Good

    Listed - 9 days ago

    Ships From - Washington

    Est. Publication Date - Jan 2021

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